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MBA oath – a social innovation at Harvard Business School
The MBA Oath is a voluntary student-led pledge that asks graduating MBAs to commit towards the creation of value “responsibly and ethically.” The grassroots effort was launched in late May 2009 by a group of thirty graduating Harvard Business School (HBS) students in Boston, Massachusetts.
Source: Wikipedia
The principles (short)
Therefore I promise:
- I will act with utmost integrity and pursue my work in an ethical manner.
- I will safeguard the interests of my shareholders, co-workers, customers and the society in which we operate.
- I will manage my enterprise in good faith, guarding against decisions and behavior that advance my own narrow ambitions but harm the enterprise and the societies it serves.
- I will understand and uphold, both in letter and in spirit, the laws and contracts governing my own conduct and that of my enterprise.
- I will take responsibility for my actions, and I will represent the performance and risks of my enterprise accurately and honestly.
- I will develop both myself and other managers under my supervision so that the profession continues to grow and contribute to the well-being of society.
- I will strive to create sustainable economic, social, and environmental prosperity worldwide.
- I will be accountable to my peers and they will be accountable to me for living by this oath.
Source: Wikipedia
At the worlds biggest IT fair, CeBIT in Hanover, ending on Sunday they tried something new. With “Webciety” there has been a new format to close the gap between hardware selling companies on the one hand and increasingly important web companies on the other. We hear this for so long and it is from year to year it is more true: We are on the way to web society / “webciety”. At the panel there have been issues like Enterprise 2.0, Social Computing and Identity Management – but the most interesting subject for me has been the upcoming and invasion of the “digital natives”. The consequences for enterprises, media industry and marketing are still in the debate. At webciety there has been a book presentation concerning the topic. You can access and download the book at scribd as a PDF (German):
DNAdigital – Wenn Kapuzenpullis auf Anzugtraeger treffen
Digital Natives – different mindset, communication habits and consumption patterns
Marc Prensky coined the term “digital natives” in the context of education some years ago (“Digital Natives, Digital Immigrants” 2001). Since Gartner and other analyst firms took it seriously since 2007 today companies start to analyze more thoroughly the rather heterogeneous group of digital natives. The core definition is trivial:
A digital native is a person who has grown up with digital technology such as computers, the Internet, mobile phones and MP3. (Wikipedia)
Prensky realized the disparity in the realm of learning and teaching – teachers are just ill-equipped to educate digital natives, whose sophisticated use of digital technologies is incompatible with practice in schools and universities. No question the disparity today is virulent in the enterprise context (actually I am preparing some stuff concerning the issue and Read the rest of this entry »
Ken Thompson and Robin Good bring a new fruit of the biomimetic approach: Social Network Design: The Network Is A Living System, Design It As Such – The Bumble Bee Great stuff, so there are other swarm thinking people out there. Promoting my tiny swarm wiki: swarmology.pbwiki.com
